Our Services

GSS+ Services

Included in Annual Plan

Service	GSS PLUS	OTHERS
Franchise GSS Response	YES	YES	Details
MAJOR OTAs Response	YES	SOME	Details
Catch and fix complaints before they go public.	YES	NO	Details
Data Analytics	YES	YES	Details
Private GSS Genuine Guest Insights	YES	NO	Details
Ad Campaing & GSS	YES	YES	Details
Hotel Specific AI Agent	YES	NO	Details
Front Desk Tracking	YES	NO	Details

Most hotel brands require properties to respond to guest complaints and public reviews within a strict window—typically 48–72 hours. Missing that window can trigger brand penalties (often called intervention fees) and can also hurt your online rankings and quality scores.

GSS+ monitors major OTAs—such as Booking.com, Expedia/Hotels.com, Priceline, Agoda, and Trip.com—along with key review channels like Google and Tripadvisor.

GSS+ proactively intercepts and resolves guest issues before they go public—avoiding franchise intervention fees and protecting your GSS scores and Guest Return Index. This is made possible by a proven suite of proprietary tools that GSS+ deploys and manages at your hotel—fully included in the annual contract, with no extra fees.

What gets measured improves. Collecting data and tracking change is a reliable way to gauge and boost results. But there’s a key caveat: the data must be accurate and the analysis unbiased. Data pollution is real—misleading and dangerous. We pride ourselves on clean data collection, rigorous analytics, and the ability to see past the noise

Private GSS is a pivotal tool in our suite for improving a hotel’s true GSS—Genuine Guest Satisfaction. Anyone who’s worked in a hotel knows many issues could be solved at the front desk, but guests don’t always speak up—and when they do, the agent may be too busy to help on the spot.

How it works

We deploy a multi-layer set of tools that gives guests a direct, non-intrusive line to assigned management, bypassing the front-desk bottleneck.
Guests can share concerns quickly and discreetly; your team gets actionable alerts.
Not every guest will use these channels, and some will still post online or call the brand. But we capture and resolve enough issues early to make a meaningful difference.

The result is higher Genuine GSS scores, better service, fewer brand escalations, and savings on franchise intervention fees.

In-stay micro-campaigns lift GSS fast by shifting responses, preventing detractors, and aligning expectations. Use pre-arrival texts, QR/Wi-Fi prompts, mid-stay check-ins, and checkout nudges. Pair with GSS+/Private GSS for 48–72-hour SLA coverage. Follow brand/FTC rules; measure response rate, recoveries, top-box lift.

When a guest is unhappy, the front desk is busy, and that first interaction wasn’t set right—it turns into a personality clash.

The manager? Not available. Next stop: brand customer service…and fees! Unless you have this:

An intelligent, hotel-trained AI that can talk (yes, talk and chat) to the guest, calm things down, offer interim or clear solutions, and loop in your team. It learns. It keeps issues private. And it’s included in your package: a custom, ever-evolving AI Concierge/Customer Service for your hotel.

The front desk shapes how guests feel about your hotel. Most days they get it right; sometimes, like anyone, they miss a guest or two. Our tools turn those interactions into measurable insights—response time, resolution rate, sentiment—so managers can coach with data, staff learn faster, and scores climb.